6 Aug 2017

She Didn't Give Up | Read Her Testimony

In 1950s Mary Kay Ash was the first woman to sit on the board of directors at the World Gift Company. But it wasn't all that smooth sailing! Although, she had earned a place in the corporate world, her associates refuse to take her seriously and accused  her of "thinking like a woman".

Frustrated, she retired in 1963 to write a book designed to help women in business. Sitting at her kitchen table, she listed all the positives about the companies where she had worked, as wall as the things that could be improved. In doing so, she created a marketing plan for her ideal company.

Her accountant and her attorney discouraged her but with her husband's support she created a new cosmetic line and recruited and trained an all-metal sales force. Her motto was, 'God first, female second, career third'.

When her husband died unexpectedly,she stayed on track and launched  her company. From a store front in Dallas, USA and a $5,000 investment. Mary Kay cosmetics  earned $200,000 in first year, quadrupled it the next, and when it went public in 1968 sales were over $10 million.

Mary Kay wrote three best Sellers, her business model is taught at Harvard, Fortune magazine named her company one of the Ten best company for women, as well as one of the 100 best companies to work for in America.

When she died in 2001 she had 800,000 independent beauty consultant in 37 countries  with annual sales over $2 billion.

Never underestimate someone with vision and determination! When u face adversity don't give up. 'There is wonderful Joy ahead'.

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